Should I Keep My Bread in the Refrigerator?

Should I Keep My Bread in the Refrigerator?

May 9, 2023 (NYC)Should I Keep my Bread in the Refrigerator?  This question comes up constantly in the course of the bakery business, at Davidovich Bakery, from smart consumers looking to extend the shelf life on artisan products without artificial chemicals.

Daniel Gritzer, of Serious Eats, answers this question in his great article that is worth reading.  Gritzer not only answer this important question, but explains the science behind his answer.   The article is a great read.

“Mouldy bread” by electricinca is licensed under CC BY-SA 2.0.

Does refrigeration really ruin bread?

“I can never decide how to store my bread. I’ve been told that refrigeration is not a good idea. Is that true? What’s the best way to make bread last?”

Ah bread, ye short-lived staff of life. If it weren’t for how quickly bread goes stale, I, for one, would eat a lot more of it. But purchasing a big, beautiful loaf, then watching it turn to stone before I’m even halfway through it, is more than my carbohydrate-loving eyes can bear. Not to get all biblical here, but if Moses was able to get water from a stone, surely we should be able to get a few extra days from our loaves before they require a similar level of divine intervention. And wouldn’t the refrigerator—the magical modern box of prolonged freshness, with fancy models miraculously dispensing water from their rock-hard doors—be the logical place to do it?


To read the whole article:

Davidovich Bakery proudly bakes and distributes it Schripps Brand artisan bread all over the NYC metropolitan area, with 365 day a year, in store delivery.

Davidovich Bagels Are Headed to Thailand

"Thailand statue" by @Doug88888 is licensed under CC BY-NC-SA 2.0.

Name: Marc Fintz
Title: Director of Business Development
Phone: (212) 391-2870 xt 113
Email address:

Davidovich Bagels Are Headed to Thailand

"Thailand statue" by @Doug88888 is licensed under CC BY-NC-SA 2.0.February 21, 2023 (NYC),- All Natural Products’ Davidovich Bakery announced today that it has reached a historic agreement that will bring NYC’s most beloved kettle boiled, plank baked, artisan Kosher, Pas Yisroel bagels to Thailand.

Company spokesperson and author of The History of Bagels in America, Marc Fintz, said “The continued international demand for our authentic NewYork City water boiled bagels has continued to skyrocket. The rise of the global marketplace of the 21st Century has exposed people from all corners of the globe to our authentic bagels and the desire to introduce them to marketplaces from the Middle East to the Pacific Rim has been one of our largest growth segments.”

In addition to being found in the finest retailers in New York City, Davidovich Bagels can be found throughout the United States, the Far East, parts of Europe, the Middle East and, starting in 2023, Thailand.   Thailand is a land of beautiful beaches, majestic Elephants, Siamese cats, Buddhist traditions and, now, Davidovich Bagels.

You don’t have to go to Thailand to find these famous bagels, because they are everywhere fine foods are sold.

About Davidovich Bakery

For years New Yorkers enjoyed these delicious traditional bagels without ever even knowing the name of the Artisans who produced them. Then the word started to spread. People around NYC, around the United States, and all around the world started to talk about these unique, throwbacks to the original days of bagel making, the Davidovich Bagel.Davidovich Bagels Are Headed to Thailand

Sold in the finest establishments in the world. Davidovich Bagels use the finest ingredients, are hand made, kettle boiled, plank baked, Non GMO, and Kosher. Davidovich Bagels have been featured in The Wall Street Journal, Time Magazine, Forbes, The NY Daily News, The Village Voice, The Forward, and many, many more publications. Featured on ABC News, The Jon Stewart Show, The History Channel, The Discovery Channel, Andrew Zimmern’s Bizarre Foods and many more television programs.

Most recently Davidovich Bagels were presented to the US Congress’s Bagel Caucus as an example of “TRUE NYC BAGELS”.

Mr. Davidovich Goes To Washington

Mr. Davidovich Goes to Washington
Mr. Davidovich Goes to Washington
“Mr. Smith Goes To Washington” by Mitch Wagner is licensed under CC BY-NC-SA 2.0.

Mr. Davidovich Goes to WashingtonFebruary 13, 2023 (Washington DC)The US Congress was treated to a “Taste of NY” last week, as NYC Representative Daniel Goldman introduced his esteemed colleagues on Capitol Hill to the famed Davidovich Bagel.

Goldman, from New York’s 10th Congressional District, created the House Bagel Caucus to share NYC’s beloved and iconic product with Government Officials, Staffers, and Reporters from around the country.   Congressman Goldman understands the value of traditional artisan bagels, like Davidovich, which are handmade, kettle boiled, planked baked, kosher, and delicious.  He wanted to share this cultural legacy with Congressman and women who come from districts where “real bagels” are hard to find.  His experiment was an overwhelming success.

Goldman lauded NYC’s favorite food export, “We’re extremely proud to be home of the world’s best bagels and were thrilled to spread the love to our friends from around the country.”  Congressman Goldman, rather than just talking about his state’s great bagels. actually brought them from one of Davidovich’s Bagel shops located on the Lower East Side of New York to his newly elected lawmakers in Washington DC.

Davidovich Company spokesman, Marc Fintz, had this to say, “We applaud Congressman Goldman for sharing his love of Davidovich, and of all real bagels.   Hopefully, his fellow representatives have come to understand that a real bagel is not just bread with a hole in it-it is part of the fabric of our culture.   Davidovich is happy to provide our delicious bagels to any of Congress’s officials, or constituents, no matter where in the United States they are located.” 

While this isn’t the first time Davidovich has been the feature story in a Washington headline.  In 2012 the Artisan Bakers at Davidovich filed a Federal complaint to cease a large commercial manufacturer from misleading the public into believe they were making “Artisan Bagels” like Davidovich.  Davidovich managed to stop the misleading campaign.  It was a David and Goliath story that put the company’s brand on the map.  However, Congressman Goldman’s presentation marked the first time Davidovich has been served to the key government officials running the United States.

Perhaps the next step will be for Representative Goldman to ask the House to declare Davidovich the official bagel of the United States Congress.

Davidovich Celebrates National Bagel Day 2023

“National Bagel & Lox Day” by mhaithaca is licensed under CC BY-NC-SA 2.0.

January 15, 2023 (NYC)– Today marks the celebration of National Bagel Day and Davidovich Bakery’s Marc Fintz has some advice on how to make it a terrific celebration.

While there are many food holidays, National Bagel Day is the only one dedicated to NYC’s most iconic food.

Real Bagels, like Davidovich, are hand made, kettle boiled, plank baked, all natural, Kosher, Pas Yisroel, and really, really delicious.

Fintz is the author of the historic treatise, The History of Bagels in America.  This book can be found everywhere, including


Surefire Tips To Open a Restaurant With Minimal Budget

Photo Credit: Clem Onojeghuo via Pexels

September 21, 2022 (NYC)-Surefire Tips To Open a Restaurant With Minimal Budget.

Starting a restaurant is both exciting and daunting. While you may be willing to complete the required tasks, the costs can be quite prohibitive. What does a prospective restaurateur in New York City have to do? The following article has tips from Davidovich Bakery on how you can cut costs when opening a new restaurant.

Try a Pop-Up Restaurant

A pop-up restaurant is a temporary event designed to showcase your culinary skills in a brief setting. You can host it in various locations. The restaurant can be anything from a one-night exclusive takeover of a neighborhood restaurant to a food tent open for a few months at a local outdoor market.

The main advantage of taking this less-conventional path is the reduced hustle and costs in location, equipment, or labor. It also saves on renting or remodeling an existing building. They also allow you to test the culinary waters and let new guests learn about your food.

How To Find Funding

Starting a restaurant with your own money is the best option. After all, you won’t have the pressure and risks associated with loans. Ideally, you can start small with what you have and grow. However, creating a restaurant with your savings is ill-advised unless you have enough disposable income for daily needs and expenses.

Ideally, build your capital by putting aside money for this goal. Borrow money from family and friends if you can. You can also apply for a business loan from the Small Business Administration (SBA).

Take Advantage of Free and Low-Cost Advertising Opportunities

Marketing plays a critical role in attracting customers. Fortunately, you can take advantage of low-cost and free marketing methods, including:

  • Google Business Profile. Four out of five consumers use search engines to find local information, products, or services. Your Google Business Profile will promote your restaurant and attract new customers.
  • Local public relations. Charitable efforts or community involvement will get your restaurant some good local press, and people will come out in support. 
  • A web presence. If you have a few technical skills, you can start your own website for less than you might imagine. You can use it to post menus, a blog, or your locations if you’re mobile. Having a solid web presence means patrons have somewhere to find out more about you, and it gives you a chance to show off your goods with amazing pictures. 

Invest time in learning how to best exploit some or all of these marketing avenues, as they can pay off in raising your local profile and building your reputation.

Get Onto Social Media Platforms

Social media is trendy for a reason: it works! Even if you’re not the most tech savvy or if you can’t see yourself doing over the top videos, you need to find your niche and get on social media.

    • Audience. Which platform(s) you use depends on who you want to reach. If you’re targeting younger people, including the 10-19 year old crowd, then you can’t ignore TikTok. It has over one million regularly monthly users and over 60% of them are under 30. Note that more than half that number are in the 10-19 year old demographic. Instagram has over two billion users, and over 60% of their users are 18-34 year olds. Facebook still has the largest audience, and 34% of its users are aged 25-34.
    • Purpose. If you’re trying to network, then Linked In is your best bet. You can use it for promos, but it’s designed more for businesses and entrepreneurs to connect with one another. The three other major social media platforms are more to show off what you do, why you’re different, who you are, and get followers. And never underestimate the power of a social media influencer!
    • Design. All of these platforms are incredibly visual, so make sure your marketing is on point! Set your brand colors in advance and get yourself a memorable, but simple, logo that represents who you are and what your business does. Then, use these things to create marketing across all platforms. Go online and use a Facebook ads maker to design something sleek and on brand for you. The tool is free, and you can find similar ones for other platforms as well. 

Stay on Top of Your Finances

Even with impeccable services and delicious food, running a successful restaurant without a reliable financial system is next to impossible. You can manage your finances efficiently with accounting software. You can track inventory, generate invoices, calculate sales tax, price recipes, and menus, and integrate with point of sale (POS) systems — all through one affordable solution.

The Key Takeaway for Opening a Low-Cost Restaurant

With a little ingenuity and creativity, nothing should deter your goal of opening a restaurant. Try a pop-up restaurant first, get funding, and use free and low-cost advertising. Let social media do some of the work for you as you post simple, but memorable videos and pictures about your restaurant. With any luck, you’ll have a great brick and mortar spot like Davidovich Bakery in no time!

-Article by Tina Martin